Planet Fun is New Zealand’s largest independently owned importer and distributor of children’s toys and consumer products, established in 1999. We work with some of the world’s most respected toy manufacturers, selected not just for the quality of their products, but for the quality of their values.
Our supplier relationships span North America, Europe, Australia, and beyond. These are not transactional arrangements — many have been in place for years, built on shared commitments to children’s safety and product excellence. Every supplier must meet our own elevated safety requirements on top of their own manufacturing standards, including providing a valid safety certificate for every product in every shipment.
Our brand partners
Spin Master • Toronto, Canada
One of the world’s largest toy companies, Spin Master produces some of the most recognisable ranges in the global toy market. Headquartered in Toronto with a global manufacturing and safety compliance network, Spin Master maintains ISO-aligned quality systems, third-party lab testing, and a dedicated product safety team. They have received multiple toy industry safety and innovation awards and operate across over 100 countries with rigorous market-specific compliance.
Jazwares • Sunrise, Florida, USA
Jazwares is a rapidly growing global toy and entertainment company with a broad and diverse product portfolio. They operate their own quality assurance laboratories and hold ICTI (International Council of Toy Industries) ethical manufacturing certification. Jazwares places significant emphasis on chemical safety compliance, including ASTM F963 and EN71 standards, and employs full-time safety and regulatory affairs specialists.
MGA Entertainment • Chatsworth, California, USA
MGA is one of the most innovative independent toy companies in the world, known for creative, design-led ranges across multiple categories. MGA employs a rigorous multi-tier testing programme including independent third-party laboratory assessment at accredited facilities. Their product compliance team works across ASTM, EN71, and CPSC regulations, and MGA has long been active in advocating for consistent global toy safety standards.
Moose Toys • Melbourne, Australia
Moose Toys is a proudly Australian company and one of the most decorated toy brands globally, having been named Toy of the Year multiple times. Their proximity to the Australasian market means a deep understanding of local safety requirements. Moose operates a comprehensive quality and compliance programme, including factory audits, third-party testing, and a dedicated regulatory affairs team.
JAKKS Pacific • Malibu, California, USA
JAKKS Pacific is a leading designer and marketer of toys and consumer products across a wide range of categories and licences. As a publicly listed company, JAKKS maintains extensive documented safety and quality assurance systems subject to investor and regulatory scrutiny. Their compliance framework spans ASTM, CPSIA, and international equivalents, with third-party testing conducted at accredited facilities for every product category.
Character Options • Oldham, United Kingdom
Character Options is one of the UK’s most respected toy companies, distributing products across Europe, Australasia, and beyond. Operating under the UK’s robust toy safety regime (BS EN 71 and the UK Toy Safety Regulations), Character Options maintains strong compliance credentials. They are members of the British Toy and Hobby Association (BTHA), which requires adherence to a strict code of practice and safety standards that exceed minimum legal requirements.
PMI • Israel
PMI is an Israeli toy company with a strong track record of bringing inventive, character-driven products to global markets. PMI designs and develops its ranges with international distribution in mind, ensuring products meet the safety standards of each market they enter — including EN71, ASTM F963, and equivalent local requirements. Their compliance approach involves third-party laboratory testing and rigorous certification across all product lines.
Eolo • Alicante, Spain
Eolo is a European specialist in outdoor and active toys. Headquartered in Spain, they operate under the European Union’s stringent EN71 toy safety directive and carry CE certification across their product range. Eolo has built a strong reputation in the European and export markets for reliable, safe outdoor play products, backed by rigorous materials testing and age-grading assessment.
Basic Fun! • Boca Raton, Florida, USA
Basic Fun! specialises in nostalgic and retro-inspired toys, combining the charm of beloved heritage brands with modern safety standards. Basic Fun! products are subject to CPSC oversight as a US manufacturer, and they conduct third-party laboratory testing for all product lines. Their experience with classic brands means particularly careful attention to materials safety and age-appropriateness.
Every one of these suppliers must also satisfy Planet Fun’s own elevated safety requirements — including providing a valid safety certificate for every product in every shipment. Our supplier relationships are partnerships built on shared values, not just commercial arrangements.
For further information please contact [email protected]